Memotext

Marketplace Details

BeWell

Co-created with the Univ. of Saskatchewan and CAMH, inspired by COVID-19 isolation, anxiety and depression challenges this light-touch SMS Intervention checks-in and matches employees and members with curated mental wellness tools and promotes the benefits already made available by employers.

Problem: Mental Health Matters

The MEMOTEXT BeWell Mental Health Navigator is meant to increase what is traditionally low engagement with mental health supports and resources. Since 2020, stress, distress, anxiety and other mental health stressors have been negatively impacted by social anxiety, isolation, economic stress, mental health neglect and changes to everyday life. Mental health engagement even at the best of times can be challenging. The BeWell program aims to increase engagement with supports curated by our clinical partners and those already available from employers and providers.

A survey conducted in January 2022 by CAMH of about 1000 people at various times throughout the pandemic found:

What is BeWell?

Validated in an ongoing CIHR funded study, the MEMOTEXT BeWell intervention allows employers and educational institutions to promote validated mental health tools and engagement with their own eligible mental health benefits.

Engagement at Scale

Leveraging cultural and demographic data, a tool is matched and presented to the employee the day after enrolment. Weekly wellness tips and resources help contribute other routine tools that can be leveraged. With various opportunities for feedback, the program can evolve and flourish over time with increased use and iteration on delivered resources and tools.

The Team

Co-created by The University of Saskatchewan, The Centre for Addiction and Mental Health (CAMH) and MEMOTEXT Corp, the secure mental health check-in, support and recommendation tool was developed based on a CIHR funded research grant with Dr. Tracie Risling and Dr. Gillian Strudwick. 

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